CUSTOMER STORY
From Humble Beginnings to High Performance: Rushworth Performance's Journey with Co-ordSport
From Humble Beginnings to High Performance: Rushworth Performance's Journey with Co-ordSport
In the bustling heart of the West Midlands, there is a performance business making a name for itself and its’ owner Matt Rushworth.
Rushworth Performance established in 2017, is a dynamic company which has quickly become a go-to destination for CNC machining, engine building, and 3D performance parts printing. At the core of their success lies a vital partnership with Co-ordSport, a UK-based performance parts distributor. This collaboration has fuelled Rushworth Performance’s growth.
Rushworth Performance, led by Matt Rushworth, is a testament to dedication and innovation. Matt, a seasoned machinist with over 12 years of experience in senior roles within the defence industry, established the business with a clear vision: to provide top-quality performance parts and services.
With a fully kitted-out workshop featuring state-of-the-art equipment, including workshop, parts washing and deep cleaning facilities, and full diagnostics tooling, Rushworth Performance offers a comprehensive range of services featuring engine and gearbox building , CNC machining and rapid prototyping. They cater to the needs of competitive motorsport, street projects, and subcontracting work.
The pivotal moment in Rushworth Performance’s journey came in 2020, during a meeting between Matt and Simon Eales, Co-ordSport’s Sales Development Manager. This marked the beginning of a thriving partnership. Co-ordSport, with its extensive £2 million of inventory became Rushworth Performance’s primary supplier for a wide range of performance parts. From spark plugs to pistons and clutches to cambelts, Co-ordSport’s deep stocks ensured that Matt could meet his customers’ needs promptly and efficiently.
Matt’s trust in Co-ordSport extends beyond their inventory. The exceptional service provided by their sales team, from solving technical queries to prioritising critical deliveries, has been instrumental in Rushworth Performance’s success. Matt knows he can rely on Co-ordSport to source even the most obscure parts, allowing him to manage his business professionally and effectively. This reliability translates into accurate timelines and cost estimates for his customers, ensuring their satisfaction and trust.
Safety and quality are paramount at Rushworth Performance. Matt’s commitment to using market-leading, highly engineered brands from Co-ordSport ensures that his customers receive top-notch installations they can depend on. This meticulous approach has helped build a reputation for excellence, especially among VW and Audi owners, who increasingly seek out Matt and Ash, his skilled team member.
The focus on customer service and technical expertise has earned Rushworth Performance a loyal following, with word of mouth driving new business their way. Their halo car, a pristine RS6 boasting an explosive 1000hp at the crank, is a testament to their capabilities and draws attention at shows and track days.
Rushworth Performance’s future is as bright as their past is impressive. This year, they are doubling the size of their current site, incorporating additional workshop space, ramps, welding and fabrication facilities, CNC machining, 3D printing, a dyno room, a parts store, and an e-commerce website. Matt’s vision of leaving a performance legacy is becoming a reality, and Co-ordSport is proud to be part of this exciting journey.
In conclusion, the partnership between Rushworth Performance and Co-ordSport is a shining example of how collaboration and shared values can drive success. Together, they are not only meeting the demands of today’s automotive enthusiasts but also setting new standards for the future. With a relentless focus on quality, customer service, and innovation, Rushworth Performance is poised to continue its impressive trajectory, and Co-ordSport is delighted to support them every step of the way.
"Co-ordSport ensures
that his customers
receive top-notch
installations they
can depend on"
Co-ordSport’s customer service is excellent. Their knowledge and understanding has grown as my business has grown. I know the guys there are working hard for me.”
Matt Rushworth- Rushworth Performance
"I’m very pleased to support Matt. We have seen his business grow year on year and couldn’t be happier to be a part of his journey.”
Peter Collinson- Co-ordSport
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